neonmadi.jpg

"Argentinian artist, Gyula Kosice, created the first works to employ neon light as a primary medium. The piece above belongs to his Estructura LumÌnica MadÌ series from 1946. Kosice was a founding member of Grupo MadÌ, an arts collective that drew freely on a wide spectrum of European avant-garde art tendencies such as Dada and Russian Constructivism. With the neon pieces, Kosice sought to avoid all interference by the phenonmena of expression, representation, and meaning."[1]

[1]http://stage.itp.nyu.edu/history/timeline/madi.html